Tue. Jan 21st, 2020

Walmart launches a self-serve ad platform to let advertisers buy on-site search and sponsored product ads on Walmart.com (Allison Schiff/AdExchanger)

Source: http://www.techmeme.com/200104/p7#a200104p7

Walmart launches a self-serve ad platform to let advertisers buy on-site search and sponsored product ads on Walmart.com (Allison Schiff/AdExchanger)

Allison Schiff / AdExchanger:
Walmart launches a self-serve ad platform to let advertisers buy on-site search and sponsored product ads on Walmart.com  —  Walmart claims its programmatic advertising platform and ads API are ready for primetime.  —  On Friday, Walmart Media Group (WMG), the retail giant’s advertising arm …

Source: http://www.techmeme.com/200104/p7#a200104p7

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