Google will start surfacing individual podcast episodes in search results
Google is taking the next step in making podcasts easier to find. The company will now surface individual podcast episodes in search results, so if someone searches for a show about a niche topic or an interview with a specific person, Google will show them potential podcast episodes that fit their query. The company will also soon allow people to ask Google Assistant to play podcasts about specific topics, and it’ll find episodes to play.
For now, people have to search using the word “podcast,” so if you want to find a show that talks about golden retrievers, you’ll have to search “podcasts about golden retrievers” or “golden retriever podcast.” Once you choose one to listen to, it’ll open in Google Podcasts’ web app. The same command…